This program aims to deepen the study of advanced management practices, innovation, and competitiveness in the global landscape. With an interdisciplinary approach, it integrates governance strategies, digital transformation, entrepreneurship, and sustainability, aligned with market demands. Additionally, it seeks to foster research that contributes to the evolution of organizations through innovation and excellence in management.
OBJECTIVES:
– Analyze and develop strategic models that drive innovation and business competitiveness in dynamic and globalized markets.
– Investigate and propose corporate governance practices that ensure transparency, ethics, and sustainability in organizations, contributing to responsible growth.
– Explore new business models and entrepreneurial strategies that foster innovation, disruption, and economic sustainability across different sectors.
– Understand the impact of new leadership approaches and organizational culture on employee performance and engagement, fostering more productive and inclusive work environments.
– Examine innovative financial practices and risk mitigation strategies that ensure economic sustainability and organizational resilience in the face of market uncertainties.
– Study the impact of emerging technologies, such as Big Data, artificial intelligence, and digital marketing, on the development of data-driven business strategies and consumer experience.
WHO SHOULD APPLY:
– Professors and Academic Researchers – Seeking theoretical deepening and indexed publications.
– Managers and Entrepreneurs – Interested in applying research to business practice.
– Independent Professionals – Administrators, lawyers, economists, and consultants looking to enhance their strategic knowledge.
– Religious Leaders and Christian Organizations – Interested in applying ethical and Christian principles to administration.
Lines of Research:
Line 1 – Strategy, Innovation, and Business Competitiveness
– Strategic models for competitive advantage in dynamic markets.
– Innovation management and new business development.
– Digital transformation and the impact of technology on organizational strategies.
Line 2 – Corporate Governance, Ethics, and Sustainability
– Governance and transparency practices in private and public companies.
– Corporate social responsibility and sustainable development.
– Compliance and ethics in organizational management.
Line 3 – Entrepreneurship and Disruptive Business Models
– Startups, fintechs, and innovations in the business sector.
– Sustainable business models and the circular economy.
– Internationalization strategies and expansion of emerging companies.
Line 4 – People Management, Leadership, and Organizational Culture
– Organizational behavior and talent development.
– Diversity management and inclusion in the corporate environment.
– Workplace well-being and quality of life in organizations.
Line 5 – Corporate Finance and Risk Management
– Financial decision-making based on data intelligence.
– Financial sustainability and strategic investments.
– Risk management and the global economic impact on businesses.
Line 6 – Market Intelligence and Digital Transformation
– The use of Big Data and artificial intelligence in decision-making.
– Digital marketing and consumer experience.
– Branding strategies and positioning in the digital landscape.
Recommended Duration for the Postdoctoral Program
Minimum: 6 months – For specific and well-defined projects.
Ideal: 12 to 24 months – Sufficient time to conduct in-depth research, publish articles, and engage in academic activities.
Responsible Persons:
Dr. Maria Emilía Camargo
Dean of International Affairs at VCCU
MODALITY: 100% Online
REASONS TO COMPLETE MY ONLINE COURSE AT VCCU